I am Husky dad and an aspiring creative strategist based in Amsterdam.

Everything started in competitive sports; as an attacking midfielder in football, I spent my youth finding spaces and angles that did not occur to anyone else. I built gameplan and strategy in no time, scoring goals and prompting my teammates to use all their potential. Creative strategy has been ingrained in me from the very start.

Then came formal education. I completed my master’s in 2022, armed with communications, psychology, and behavioral economics to furnish what I was meant to do. Through these lenses, I see brands as people and so empathise with their needs, understand where they are coming from, and where they are headed. Each brand has an identity unlike another and thus deserves specialized attention. My creativity also merges local codes and conduct with global messages; rootedness, as well as marketability, always hovers in my mind somewhere.

I've cultivated a deep sense of openness and intuition. I possess a natural inclination to empathize with people, tuning into their ways of living, understanding how they perceive their lives, and identifying the driving forces behind their existential crises. I am a nomad of sorts myself; the last 10 years took me to Istanbul, Los Angeles, Orange County, New York, and now Amsterdam.

Curriculum Vitae